The idea of owning a Puma franchise in India means a bunch of benefits. How exactly? Well, primarily, the fact that the Puma brand is already a super popular name and a name that is trusted by many means you will not need to put too much effort into the development of consumer trust, but instead you can rely on the existing level of brand awareness and love, the Puma brand possesses, you know? And if you precisely want to capitalize on the love for Puma in India, then there is no better option than owning a Puma Franchise in the country. That’s the reason we are here with details like Puma franchise cost in India, investment breakdown, and requirements. Alright, here we go now.

Why The Puma Franchise?

Currently though, in India, the demand for sportswear and fashionable athleisure products is rising which makes investing in a franchise like Puma a fabulous opportunity for the business, at least we say that. Furthermore, Puma focuses on innovating and continually updating its lines, and hence customers who are fashion-forward are more likely to return to your store to explore new arrivals, you know? So it can be concluded that these aspects make Puma a powerful and trustworthy option for a small business franchise, and you shouldn’t skip past this one.

Puma Franchise Investment Breakdown

Okay, so you think that the investment of ₹50 lakhs to ₹1 crore is a huge amount but if you give a little time to think about the entire process of becoming a Puma franchisee, we are sure you will not hesitate to invest it. The investment includes all the essentials needed to start and operate the Puma store. Let us dissect the costs for you:

• Store Setup Costs: This is a perfectly furnished store interior from ₹10 to ₹30 lakhs, plus you will need some other things like that are the necessary equipment like a billing system among other things.
• Initial Inventory: You will need ₹15 to ₹20 lakhs to purchase the first batch of Puma products to stock your store.
• Working Capital: Sure, you will need an amount up to ₹10 lakhs for things like rent, electricity bills & salaries for the first few months.
• Licenses and Permits: Not just that though, it will be mandatory for you to pay around ₹50,000 to ₹2 lakhs for things like trade licenses & GST registration to run the store.

Overall, this investment includes all the major costs needed to open and run your Puma franchise right here in India, and if you have made up your mind about that, just give these fees and costs a consideration.

Profitability and ROI (Return on Investment)

If you are thinking of how profitable or whether it is profitable to run a franchise or not, well, this section is surely going to impress you. Alright, let’s see what we have got here for you:

• Profit Margin: With a Puma franchise, one can look forward to a profit margin of 20% to 40% on each unit sold. With Puma products, the profit margin will generally come in at 35%.
• Monthly Sales: You can achieve sales between ₹10 lakhs & ₹15 lakhs, depending on the store’s location. All in all, the areas with more traffic always yield higher sales.
• Expected Profit: Good monthly sales can result in profits ranging from ₹1.5 lakhs to ₹2.5 per month easily.
• Return of Investment (ROI): The money that you should or must invest (₹50 lakhs to ₹1 crore) can be earned back in 1 to 2 years depending on how soon the shop goes up. Therefore, after a minimum of 1 year, you can get assurance that you are also covering your funding for this project through profits since the total amount earned after 1 to 2 years will exceed the one at start-up time.

Eligibility and Requirements for a Puma Franchise

To start a Puma franchise right here in India, you actually must adhere to specific basic requirements that we are going to discuss in detail below:

• Investment Ability: You must set aside between ₹50 lakhs and ₹1 crore for the franchise in cash. This amount includes the costs we discussed earlier.
• Liquid Capital: It will be better to have at least ₹1 crore in liquid assets by your side. Liquid capital is understood as assets worth money that will be available for use or usage as cash. It refers to cash or assets that can easily be changed into cash to spend.
• Store Space: You must have a minimum of a 1,000 square feet commercial store. The store should be located in an area with a lot of traffic, like a shopping mall, a high street, or a popular area where most people shop.
• Staff: You will have to hire around eight to twelve employees to manage the store effectively as well as handle sales and help customers.
• Retail Experience: It is not necessary to have retail experience in order to become a successful franchisee however, it can be a big plus, as always. The more people with experience you have on your staff, the better you will be able to manage the store.